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Tacit is an innovation studio blending strategy and design with Indic sensibilities

Image by Adrien Olichon

We work with enthusiastic leaders, startups, and public organisations.

We are rooted in Indian realities.Our understanding of creativity, strategy, design, data & local outlook helps reshape businesses, drive growth, and promote user-focused change.

Tacit has partnered with top organizations, non-profits to grow and innovate. Discover how design can set you apart and help you connect with the Indian audience through powerful storytelling, playful experiments, and tradition-infused design to create remarkable experiences.

Madivala Sante

Madivala Sante

Taittiriya Upanishad

Taittiriya Upanishad

Friendship with Science

Friendship with Science

Trendy Bites

Trendy Bites

Avataar Ventures

Avataar Ventures

Studio Motley

Studio Motley

Nitya Chanting Books

Nitya Chanting Books

Maayamaya

Maayamaya

Hampi Boardgame

Hampi Boardgame

Aastrika Midwifery Centre

Aastrika Midwifery Centre

Bimba

Bimba

Music Cognition lab - Nimhans

Music Cognition lab - Nimhans

What we do

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A brand is more than just a logo or color palette. We craft distinct Visual & Verbal Identity, creating necessary assets, establish clear brand guidelines and maintain consistency across all touch points

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Tacit concentrates on designing context sensitive products connecting making process with distinct designs to achieve product market fit. A good product has to be simple, intuitive to use, story to tell and pleasure to buy

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Tacit focuses on designing authentic connections through the use of both aesthetics, usability and behavioral science. Our team of UI/UX designers deliver engaging digital experiences that help brands thrive.

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We love the print media. We hand hold content creators in visualizing the best editorial experiences be it books, posters, visual aids, typography, illustrations, graphic art or murals that bring life to your writing

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We design immersive exhibitions that tell compelling stories and engage audiences. From concept to execution, we craft experiences tailored to your vision and space

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We co-create games that inspire creativity, engagement, and meaningful interactions. Blending strategy, storytelling, and play, we craft experiences that challenge and delight. 

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We design packaging that blends aesthetics, functionality, and brand storytelling. Our designs ensure your product stands out with purpose and appeal.

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We design wayfinding systems that are intuitive, seamless, and visually cohesive. By blending clarity, aesthetics, and spatial logic, we create navigation experiences that enhance user flow.

Featured News

Project Insights, Media Highlights, Talks, Podcasts, and more

Why us 

Stories That Stand Out  
We help you build a distinct brand that scales.

Your Extended Team 
We guide you from vision to execution.

Experiences People Love 
We design products and experiences that engage and delight users.

Heritage Meets Innovation 
We integrate Indian aesthetics, frameworks and mindsets 

Clarity Through Design
We turn complex ideas into impactful solutions saving time and money

Proven Expertise 
A decade of experience delivering tailored strategies.

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